2009 10-12 Verizon Wireless Enrolls at Valemont U

Business Week article by Aymar Jean Christian about models for producing quality online programming, with key insights from Gennefer Snowfield about web series brand integration and sponsorship.

2009 08-24  Branded Entertainment Demystified – What’s In a Name?

Roundtable of leading entertainment practitioners discussing the art and commerce of branded entertainment, product placement and sponsor-funded scripted content. Participants: Justine Bateman (FM78), Gennefer Snowfield (Space Truffles Entertainment), Tim Jones (Animax Entertainment) and Warren Tomlin (Fuel Industries).

2009 03-02 5 Questions with Gennefer Snowfield - @Gennefer

Craig Sutton interviews Gennefer Snowfield as part of his '5 Questions' series featuring prominent marketing minds.

2008 11-19 New York and Portland Converge at CyborgCamp

Amber Case, Cyborg Anthropologist and Founder of Cyborg Camp interviews Gennefer Snowfield about Cyborg Camp, social networking and the state of the web.